Search Engine Optimization: Your visual blueprint for effective Internet marketing

A visual approach to the power of SEO marketing from a world-renowned Internet marketing expert

Search engine optimization (SEO) is an ever-growing and powerful form of online marketing that allows business to grow in a faster, more cost-effective way by increasing traffic and visibility to a Web site. This updated resource remains the only book of its kind to take a visual approach to the essential component of maximizing the effective marketing strategies that SEO provides.

Packed with more than 600 screen shots, top Internet marketing expert Kristopher Jones explores search-engine marketing principles such as keyword generation, on-site optimization specifically regarding Web site structure, internal linking, URL structure, and content creation, and much more.

  • Presenting the only known book on the market that takes a visual approach to the powerful and growing form of SEO marketing
  • Covers the increasing role of social media Web sites as well as the convergence that is occurring between paid and organic search-engine marketing
  • Offers you a strong foundation for developing successful SEO strategies

Search Engine Optimization: Your visual blueprint for effective Internet marketing, Second Edition captures the immense potential of SEO and delivers it to you in a visually understandable way.

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JT on 09/20/2017 at 5:07 PM.

An intro to the basics and beyond! Read, take action, repeat! I reviewed the on-line reviews of approximately 15 books on Search Engine Optimization before visiting my local bookstore to check out the books first hand. Once I arrived at the bookstore I reviewed at least a dozen books on the topic to find one that contained all the topics I was looking for. Kristopher’s book is excellent! Each chapter starts with an overview of the contents that will be covered, much like a good textbook.I was looking for a book that could provide a high…

Dan F. Oakes on 09/20/2017 at 5:07 PM.

Phenomenal As a former print journalist, I understand and appreciate the important (and often difficult) balance between being comprehensive and being succinct. This book strikes the perfect balance. The chapters are extremely well-organized. The strategies are explained and illustrated with step-by-step diagrams with each strategy only taking a couple of pages. The author also differentiates between those strategies that are critical and those that are helpful, so you can get the most bang for your…